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Buffalo Technology signs Ingram Micro as Pan-European Distributor
20/01/2010

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For further information,
please contact:
Liam McLaughlin
or Sarah Mayer
Kaizo
020 3043 4193
buffalo@kaizo.net

Buffalo Technology, a world leader in the design, development and manufacture of storage, wireless networking and memory solutions, is extending its relationship with Ingram Micro across Europe. With an already strong partnership within Germany, the extended relationship brings Buffalo Technology's world class products to a wider audience in both new and existing countries.  The partnership will strengthen the company's already market leading position for Network Attached Storage (NAS) solutions along with bringing Buffalo's full portfolio of products to a wider audience of resellers. 

"The growth in Network Attached Storage Solutions within both the Small to Medium Business and the Consumer market has grown exponentially over the past few years", explains Kevin Vine, Buffalo Technology's VP Sales & Marketing, EMEA. "Our objective is to expand and increase our breadth of resellers across EMEA and with their continued support and channel expertise; Ingram Micro will insure we increase our already market leading position".

"We are delighted with the new relationship with Buffalo Technology as a Pan European Distributor", says Robert Beck, Executive Managing Director for Central & Eastern Europe and Pan European Business Unit (PEBU) at Ingram Micro in Germany. "As a leading wholesaler for IT products, we offer a comprehensive, market-driven range of products that we can now supplement across Europe with Buffalo Technology's high-performance solutions. As we see the NAS segment as a growth potential for the future we believe that we have the right partner to strengthen our position on a European base."

About Buffalo Technology

Buffalo is a global manufacturer of innovative storage, multimedia, and wireless networking products for the home and small business. The company is recognised as the Number 1 total PC peripheral manufacturer in Japan, and was the worldwide consumer NAS market leader in 2005, 2006, 2007, 2008 and 2009 (In-Stat).

The company's storage products are addressing the needs of the individual and the business, providing cost-effective network attached storage (NAS), portable and desktop hard drives, multimedia players, and Wireless LAN routers, which together offer a complete and integrated solution for the small office and digital home environment.

Buffalo's product portfolio includes its TeraStation&trade NAS devices which are specifically designed to bring Enterprise Storage to the SMB. The LinkStation&trade range of NAS products, takes multimedia NAS to the home, and enables you to create a central location to share information, store files, photos and music, and save all your digital content, simply and easily. The AirStation&trade range of easy-to-use, high performance wireless networking products for the SMB/SoHo and home user, with industry-leading AOSS&trade (AirStation One-Touch Secure System) technology, allows users to build and manage secure wireless networks at home or in the office at the push of a button.

Buffalo's strong international industry alliances with companies such as Intel, Broadcom&trade, Nintendo and Microsoft have allowed it to lead the industry in the development of the latest technologies into practical tools for the business and the home.

Headquartered in Japan, Buffalo Technology has offices in the UK, France, The Netherlands, USA and Taiwan. For more information please visit www.buffalo-technology.com.

© Buffalo Inc. 2010. BUFFALO logo, AirStation, Nfiniti, AOSS, TeraStation, LinkStation, DriveStation, MiniStation, LinkTheater and Dualie are either trademarks or registered trademarks of Melco Holdings Inc. or Buffalo Inc. Microsoft Windows and Microsoft logo are either registered trademarks or trademarks of Microsoft corporation in United States and/or other countries. The names and logos of other companies mentioned herein belong to their respective owners.

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